How To Use Free Website Content Power Tools To Find Your Favorite Website Topic


Website content power tools can truly help you find and select niches upon which you can base your website's content. No matter what business you are in, themed websites increasingly win at the search engines.


Content based web sites are also best to bypass two tricky and dangerous misconceptions about the Internet and network marketing. At the heart of a properly run Internet based network marketing business, themed sites are there to attract traffic and interface with a backend system.


The content of a themed web site is best and easiest to create when you can write it as if you were talking to a friend about one of your areas of extended knowledge and experience.


So, this page wants to help you to:



Shortlist Your Favorite Website Themes

Your niche will attract those who seek the information you share. People with like interests search the Web and will find your site. This is the primary purpose of any content based turnkey business web site, in case you haven't yet read about it.

So, how do you find your niche?



Discover your areas of valuable experience and knowledge

You'd have to discover areas of your knowledge or experiences that your potential visitors have an interest in and which you feel confident or even passionate and compelled to write about.


I recommend you go through anything you do have an interest in. Also, ask yourself:

I even saw people writing pages about divorce problems or emotional pressures when splitting up. Sad, but doable.


Once you found two or more topics, write them down on paper. You will want to find out whether they are suitable for a website theme. So you check them for their demand-supply suitability using two of the best free website content power tools. One finds the demand data for and the other one finds the supply data of keywords which best describe your topics.



What Are Website Content Power Tools?

Some years back in my postgraduate business studies (especially economics and marketing) it was all about supply and demand. Now, the Web is all about information. What does this mean for your business?


How many people ask for specific or related information? How many websites do exist and are about that kind of information? Website content power tools help you finding the answers. They are keyword research tools.



The concept of supply of and demand for information

Supply: is the number of pages with content about your search term or keyword.

Demand: is the number of searches done for a given keyword over a defined period - often a month. You can find demand data for searches done worldwide, per country or a group of countries.

Niche: A niche is an area of information centered around several keywords or phrases which are all related to another. A niche is said to be suitable for a content site when the majority of that niche's keywords meet a lower supply than demand (searches per month or day).

Website content power tools help you finding supply and demand.
If you wanted to base your online business on a themed website to attract traffic, you'd have to know supply and demand for the information you want to share. That's where website content power tools come in.

I use different tools for finding supply and demand data. See below...

Website Content Power Tools For Finding The Demand of Keywords
  • Wordtracker's Free Keyword Suggestion Tool (http://freekeywords.Wordtracker.com)


    An easy to use and free tool for finding demand numbers for any search term or keyword. It finds the majority of keywords or phrases people enter in search engines across the globe. It differentiates between singular and plural keywords and keeps the order in which the words are entered into the search engines.


  • Google AdWords External Keyword Tool - also free to use (https://adwords.google.com/select/KeywordToolExternal)


    This tool has become my favorite one as it now delivers absolute demand numbers (Approximate Average Search Volume).

    Important here is that you will be able to see keywords related to the one you entered - giving you more ideas for your content. To get related keywords, check the "use synonyms" option underneath the keyword input text box. I often use this tool to cross-check search volumes for keywords I found with the Wordtracker Tool.


  • Yahoo! Keyword Selector Tool - A quick demand estimate tool (http://inventory.overture.com/d/searchinventory/suggestion/)


    Once a really good tool to retrieve demand data on a per country basis, it has lost its edge to Google and the free versions of Wordtracker and some commercial tools. I hardly use it anymore, if at all.

These are the free versions. There are some pretty impressive commercial website content power tools, which I don't want to expand to here.


Website Content Power Tools That Get The Supply of Pages with given Keywords
  • Google or any other major search engine


    Any search engine delivers you the supply data. Google has the most pages indexed and that's why I use it.

  • Here is a need tool that gives you access to all the above and way more. Check out this powerful research tool Link opens in new window. Most of its useful queries are free.
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So, with your favorite topics written down on paper, let's go ahead and check their suitability for a themed website. The free website content power tools I use in the following example are Google's Free External Keyword Tool for demand data and the usual Google search engine to get the supply data.

The next page tells you how to do all this. So, go ahead and brainstorm keywords of your favorite topics.






Content Development Tips
Did the website content power tools not give you all the profitable keywords which you can create content about?

Go one step further to find help (see below...)

Research Your Niche

More Help